top of page

Creative Coaching

Are you an equine artist or creative looking to unlock your full potential? Whether you’re facing creative blocks, looking to refine your technique, or seeking direction to elevate your career, our Creative Coaching for equine artists is here to help you navigate your unique artistic path.

Designed for both emerging and established equine artists and creatives, our tailored coaching sessions will guide you through overcoming challenges, developing your artistic vision, and building the confidence to take your work to the next level. Whether you’re exploring new mediums, refining your portfolio, or starting your art business, we’ll provide the support and strategies you need to grow as an artist.

Explore our one-on-one coaching packages below to take the next step in your creative journey.

Focus Hour | One-Hour Session

Perfect for: A Quick Dive into Your Current Challenge

 

The Focus Hour is ideal if you’re feeling stuck or need guidance on a specific issue in your art practice. In just one hour, we’ll focus on your immediate needs—whether that’s refining your technique, tackling a creative block, or developing an actionable plan for an upcoming exhibition.

 

This session is your opportunity for clear, targeted advice and to get instant feedback on your current work.

What you’ll get:

  • 1 hour confidential one-on-one coaching session.of focused, actionable advice.

  • A deep dive into one key challenge or question you’re facing in your art practice.

  • Email support for follow-up questions within a week.
     

The investment for this package is €85.- (VAT included) which includes a 1-hour coaching session and actionable advice.

Creative Boost | 3-Hour Package
 

Perfect for: Lifting Your Artistic Vision and Gaining Clarity


The Creative Boost is designed for emerging artists like you who want to push past self-doubt and gain clarity on their direction.
Over three hours, we’ll explore your artistic voice, hone your portfolio presentation, and fine-tune your approach to marketing and branding.

Whether you’re looking to refine your style, improve your online presence, or develop strategies to price your work, this package will give you the momentum you need to take your practice to the next level.
 

What you’ll get:

  • Free 20 minute Discovery session to get started.

  • Three 1-hour confidential one-on-one coaching sessions, with deep dives into your artistic goals.

  • Personalised prep work to tailor each session to your needs.

  • Email support between sessions for ongoing feedback.

  • Homework tasks to continue your development between sessions.

  • Payment plans are available: Feel free to inquire about payment plans during the intake session.
     

The investment for this package is € 242.- (VAT included, 5% discount) for three 1-hour sessions, personalised prep work,
and email support.

Artistic Clarity Sessions | 6-Hour Package

Perfect for: Serious Artists Ready for Long-Term Development

If you’re ready to make significant progress and see real change in your art practice, the Artistic Clarity coaching package is for you. With six hours of coaching, we’ll tackle key areas like developing your unique artistic identity, setting long-term career goals, and refining your portfolio to attract galleries and buyers. You’ll leave each session with practical steps to move forward and clarity on how to elevate your career.

What you’ll get:

  • Free 20 minute Discovery session to get started.

  • Six 1-hour confidential one-on-one coaching sessions, to address your core artistic challenges.

  • A personalised coaching plan to guide your progress.

  • Extra prep time for each session to ensure maximum impact.

  • Ongoing email support to keep you motivated and on track.

  • Clear, actionable steps to develop your career and artistic presence.

  • Payment plans are available. Feel free to inquire about payment plans during the intake session.

The investment for this package is € 474.- (VAT included, 7% discount) for six 1- hour sessions,
which includes a personalised coaching plan, and email support.

Momentum Mastery | 12-Hour Package

Perfect for: Committed Artists Ready to Build a Sustainable Career

For artists who are committed to making long-term changes, Momentum Mastery is your blueprint for a thriving, sustainable art career. Over 12 hours of coaching, we’ll dive deep into your artistic practice, refine your personal brand, and develop strategies to consistently attract buyers, galleries, and opportunities. With monthly check-ins, personalised prep, and ongoing email support, you’ll stay accountable while making tangible, lasting progress.

What you’ll get:

  • Free 20 minute Discovery session to get started.

  • Twelve 1-hour confidential one-on-one coaching sessions spread over several months for continuous growth.

  • In-depth exploration of your artistic identity, pricing, marketing, and career strategies.

  • A comprehensive coaching plan with actionable goals and timelines.

  • Extra prep and follow-up support for maximum effectiveness.

  • Email support for consistent feedback, encouragement, and accountability.

  • Payment plans are available. Feel free to inquire about payment plans during the intake session.

The investment for this package is € 897.- (VAT included, 12% discount) for twelve 1- hour sessions, ongoing email support,
and tailored action plans.

Testimonials

‘In Joyce I have finally found a great art & business coach. With her help I have made big steps in my career as a professional equine artist. Her understanding of (equine) art and the art business is unparalleled. She upholds the high standards and quality I am looking for. She inspires me, encourages me and her hands-on approach with practical solutions takes my art business to the next level.'
 Mirelle Vegers , equine artist, the Netherlands

‘Joyce is a gifted coach in that there is no cookie cutter approach, all her coaching is individualised. In today’s world that can be hard to come by. She has art training, she is a proven curator and holds an international standing in our very niche field of equine art. That’s a unique combination in my book.'
Karen Osborn, pastel artist, Australia

'I want to say thanks to Joyce Ter Horst for her guidance, advice, and inspiring ideas in the coaching sessions that we had. They are helpful for me, and give me a proper perspective to see what is good to do, or I can do, and give my work direction for future plans, and in the year that is coming for me.'
Elnaz Delnava, equine artist, Iran

‘Another great coaching session with Joyce today. I like to start my year with a little touchpoint and then do some checkups during the year.  A great way to take stock and explore possibilities.  Thank you Joyce Ter Horst.’
Jeannine Flower, equine and landscape artist, France

Ready to take your art to the next level?

These packages are designed with your unique needs as an equine artist in mind, giving you the tools and support to succeed in the competitive art world while focusing on your creative development. 

 

Whether you’re just starting or ready to push through challenges, these coaching options will help
you move forward with clarity and confidence. 

 

Let’s take the next step together!

bottom of page